When No-IP approached us they said they wanted something AWESOME and colourful and stand-out. YESSSSSSSS!!!!! We love it when our clients say that to us. No-IP have a great little nerdy product – they help you access your computers remotely with some fancy software. It’s kind of technical, which is why they needed an explainer to simplify the message.
We started by developing a look & feel. Here is the first one that we developed:
The feedback? More colourful, more standout, more awesome please!
So we worked on it more, and then came up with:
The feedback: Better. But more standout, more colourful, more awesome please!
And ta-da!! Here is the final look and feel in all it’s standout, colourful, awesome glory. We love the quirky textures and loud colours.
And bada-bing, 2 weeks later we had our first draft of the animated video. We had a few editing issues with the baby scene, but overall, smooth sailing.
Here is the finished product: