Explainer video is an effective way to market yourself and your company this method is becoming more and more common these days to capture the attention of the user on the internet. Explainer videos can be useful in a few ways.
1. It’s much easier to get your video noticed by google than a normal website with out a video. Google has a special search results section for videos.
2.A video is probably worth 1000 pictures. Seriously, how many times have you given up trying to use a website or program because there was some small part that wasn’t explained well and wasn’t obvious how to use. A simple video can solve this problem and convert potential users into paying customers at a higher rate.
3.A professional looking video can give your service or product the credibility boost it needs to get users to try it out. No one wants to waste their time, and if a user can see your product in action with a video that will create a lot of confidence for them to try your product out.
Startup videos should be on your marketing plan. If you aren’t considering them, chances are one of your competitors will and then you’ll be left behind in their internet dust.